The discovery that you're no longer a big fish in a small pond, or even a small fish in a big pond, but a small fish in a big fish.
Build-Your-Own Calendar with this design.
You can fool all of the people all of the time if your effects budget is large enough.
The bad news is robots can do your job now. The good news is we're now hiring robot repair technicians. The worse news is we're working on robot-fixing robots- and we do not anticipate any further good news.
That which does not kill me postpones the inevitable.